🔒 Data Protection · LGPD
This page explains how 85pg collects, uses, stores, and protects the personal data of users registered in Brazil, in accordance with the General Data Protection Law (LGPD – Law No. 13,709/2018).
Six principles that guide how personal data is handled on the platform.
This Privacy Policy applies to all registered users or anyone using any 85pg service, including Sports Betting, live casino, slots, crash games, and all other features of the platform available at 85pg.best.
85pg takes the privacy of its users seriously. This Privacy Policy was written to explain clearly and directly how we collect, use, store, and protect the personal data of everyone who uses our sports betting and online casino platform in Brazil.
When you create an account at 85pg, make a deposit via Pix, place a bet on the Brasileirão, or play in our live casino, certain data is needed for the platform to function properly, to meet legal obligations, and to keep all users safe. This policy explains exactly what that data is, why we collect it, and how we handle it.
85pg operates in compliance with the Lei Geral de Proteção de Dados (LGPD – Lei nº 13.709/2018), Brazil's primary personal data protection law. If you have any questions about how your data is handled, you can contact our Data Protection Officer (DPO) at privacidade@85pg.best.
Quick summary: 85pg collects only the data needed to operate the platform, never sells personal information to third parties, keeps everything encrypted with SSL 256-bit, and upholds all the rights the LGPD guarantees you as a data subject.
The controller responsible for processing your personal data within the 85pg platform is the operating company behind 85pg.best, focused exclusively on the Brazilian Sports Betting and online casino market.
85pg's Data Protection Officer (DPO), appointed in accordance with the LGPD, can be contacted directly through the channel below to exercise data subject rights or for any question related to the processing of personal data:
85pg responds to data subject requests within 15 (fifteen) calendar days, as provided for under the LGPD.
85pg collects different categories of data depending on how you interact with the platform. Below are all the types of information that may be collected:
85pg does not collect data in sensitive categories such as racial or ethnic origin, political opinions, health data, or sexual orientation. If any document submitted during the KYC process inadvertently contains such information, it will not be processed for any purpose beyond identity verification.
85pg processes your personal data solely for the purposes listed below. No data is collected without a clear and legitimate purpose:
| Purpose | Data used |
|---|---|
| Account creation and management | Name, CPF, email, mobile number, date of birth |
| Identity verification (KYC) | Government-issued ID, selfie, proof of address |
| Processing deposits and withdrawals | Pix key, card details, financial history |
| Betting and gaming operations | Betting history, balance, preferences |
| Fraud prevention and anti-money laundering | IP address, access logs, behavioral patterns |
| Customer Support | Contact details, interaction history |
| Account communications | Email, phone number |
| Compliance with legal obligations | CPF, financial data, transaction records |
| Improving the platform experience | Anonymized or aggregated usage data |
85pg does not use your personal data to build behavioral profiles for third-party advertising purposes, nor does it sell your data to external advertisers.
Under the LGPD, all personal data processing requires a legal basis. 85pg applies the following legal bases according to each purpose:
You may withdraw consent to marketing communications at any time through your account settings or by emailing privacidade@85pg.best, without affecting any other processing activities based on different legal grounds.
85pg may share personal data with third parties only in the situations described below, always with the appropriate contractual safeguards and LGPD compliance measures in place:
To process deposits and withdrawals, 85pg shares strictly necessary data with payment providers operating in Brazil: partner financial institutions for Pix transactions, credit and debit card operators, and platforms such as PicPay and Mercado Pago. These partners receive only the minimum data required to complete the transaction and are contractually prohibited from using it for any other purpose.
85pg uses third-party technology services for data hosting, security analysis, and fraud prevention. These providers access technical and usage behavior data only to the extent necessary to deliver the contracted service and are bound by confidentiality agreements and LGPD compliance obligations.
For live casino games, slots, and crash games available on 85pg, licensed content providers receive anonymous session identifiers for technical integration purposes only. No personally identifiable information (name, CPF, email) is shared with game providers.
85pg may disclose personal data when required by law, court order, or request from a competent Brazilian authority (such as COAF, Receita Federal, or Polícia Federal), in accordance with applicable legislation.
85pg does not sell data: Under no circumstances does 85pg sell, rent, or otherwise commercialize users' personal data with advertising companies, data brokers, or any third party for commercial purposes.
85pg retains personal data for the shortest period necessary to fulfill the purposes stated in this policy, in compliance with the minimum retention periods required by Brazilian law:
Once the applicable retention period expires, data is securely deleted or irreversibly anonymized. To request early deletion of data not subject to a legal retention obligation, please contact us at privacidade@85pg.best.
85pg applies robust technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or improper destruction:
In the event of a security incident that may affect your personal data, 85pg will notify the Autoridade Nacional de Proteção de Dados (ANPD) and the affected users within the timeframes set out in the LGPD, providing clear information about what occurred and the measures taken.
The LGPD grants you, as the data subject, eight fundamental rights regarding your personal information held by 85pg. You may exercise any of them by emailing privacidade@85pg.best or through platform support:
85pg uses cookies and similar technologies to ensure the platform works correctly, improve the user experience, and analyze site performance. See the types of cookies we use:
Essential for platform operation. These include login session cookies, security authentication, and bet slip maintenance. These cookies cannot be disabled without affecting the functionality of 85pg.
Used to understand how users navigate the platform, identify pages with technical issues, and measure overall performance. The information collected is aggregated and does not identify users individually.
They store user preferences such as language, favorite sports, and display settings to personalize your 85pg experience without requiring you to reconfigure everything on each visit.
You can manage or delete cookies through your browser settings. Disabling non-essential cookies does not affect access to 85pg's core features, but may limit some personalization options.
85pg is a platform exclusively for users aged 18 (eighteen) and over. We do not knowingly collect personal data from minors. If we identify that an account was created by or on behalf of someone under 18, the account will be immediately closed and any collected data will be deleted.
If you believe a minor is using the platform or that their data was collected without authorization, please contact us immediately at privacidade@85pg.best so we can take the appropriate action.
If you are responsible for minors and want to prevent them from accessing online betting platforms, we recommend using the parental control tools available in modern browsers and devices.
Some technology providers used by 85pg — such as cloud hosting services and security analytics tools — may process data on servers located outside Brazil. When this occurs, 85pg ensures that the international transfer complies with the requirements of the LGPD (Art. 33 et seq.), applying mechanisms such as:
Financial data from Pix, boleto, and card transactions is processed exclusively by financial institutions authorized by the Banco Central do Brasil, with no international transfer involved.
85pg may update this Privacy Policy periodically to reflect changes in legislation, data processing practices, or platform features. When material changes are made, you will be notified by email at least 15 (fifteen) days in advance.
The most current version of this policy will always be available on this page, with the date of the last revision shown at the top. Continued use of the platform after the changes take effect will be considered acceptance of the updated terms.
If you disagree with any significant change, you may request account closure and withdrawal of your available balance before the changes take effect by contacting 85pg support.
For any questions related to privacy, the processing of your personal data, or the exercise of your rights as a data subject, please contact 85pg through the channels below:
85pg responds to data subject requests within 15 (fifteen) calendar days of receipt, as provided under the LGPD. For more complex requests requiring detailed analysis, this period may be extended by an equal amount of time, with prior notice to the requester.
Last updated: January 2026 · Version 2.4 · Previous versions available upon request at privacidade@85pg.best.
The most frequently asked questions about how we handle your personal data.
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